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advertising

Try Something New: Social Media Pinterest

The Marketing Square tells business owners to take time to learn new s0cial media and Pinterest is an easy to use website traffic driver. Pinterest focuses on pictures and acts like an online poster board for pictures that you put into categories. You can post pictures of your work, brand, products, sales items, new product launches, [...]

Three Advertising No-Nos

Internet Marketing

There are three advertising no-nos businesses should avoid: 1. TV commercials without any creativity You know the commercials where the main character is reading off of cue cards OR the spot features people dancing to a funky song like furniture, department and discount stores offer on holidays? You wouldn’t watch it, why force consumers to see [...]

10 Tips to Help Protect and Promote Your Brand

Internet Marketing

1. Promote Your Brand Everywhere Visiting my favorite local market was an eye-opener. The person behind the counter was wearing a T-shirt promoting another store. Wow. Here was a branding opportunity handed over to the competition on a silver platter. The woman’s shirt had a compelling design and tagline so I asked her about it. [...]

Mad Men Captures Every Nuance of Ad Agency Life

Internet Marketing

Grueling hours, mind-numbing brain storms, constant deadlines, crazy client requests and winning new accounts are all part of working in advertising. The Marketing Square is a website and ad agency that works with Florida and Michigan clients. I opened shop after working at ad agency GlobalHue for eight years as senior copywriter/agency proofreader/events & proposals manager. [...]

The Marketing Square: Marketing 101

Internet Marketing

SEO, Algorithms and Advertising The Marketing Square provides clients with websites and marketing elements that properly advertise their product or service to the right business or consumer market. This usually includes website builds, website rebuilds or website upgrades but clients are urged to try advertising to reach their other consumers who are not online. We [...]

Why Print Advertising Still Works in Florida

Internet Marketing

Digital advertising is everywhere and all businesses should have a website. But Florida businesses still have use print advertising to reach audiences who are NOT online, not using the Internet to buy a product or service. Why? Because there are tourists, investors and retirees who have different user habits for the media that you create. [...]

Hiring Website Content Writers Can Be Tricky

Writer's Block

Tips for Hiring Content Writers to Drive Website Traffic Business owners busy running the business can’t write daily website content to drive traffic so hire a blogger to write content. There are several ways to hire a content writer with benefits and drawbacks to each. In short, you get what you pay for. If you [...]

Own a Website You Can Change Anytime You Want

Internet Marketing

We Teach Clients How to Use Their Own Website When The Marketing Square finishes website builds all clients receive a lesson on how to use their brand new website. We sit down and show clients how to do all the basics. It’s easy, fast and like logging in, starting/opening, attaching and sending things through an [...]

How The Marketing Square Provides Proven Website Results

Internet Marketing

The timeframe for website traffic success on a new website or a website rebuild varies for every client but The Marketing Square has proven web results in as little as 60 days. How clients get results will differ. The Marketing Square websites are programmed, coded and built with infrastructures to be found online in searches for [...]

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