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Change Your Passwords, Frequently, Now

Anyone who’s had a computer virus knows the desperation of a crash or the fear that strikes when a hacker gets into your account. The first thing that happens is that friends tell you that your Twitter account sent them a message that says, “Someone is saying really bad things about you,” or “I can’t [...]

Social Media Training for Business

Internet Marketing

The Marketing Square provides social media training for businesses who want to use social media to connect with consumers, clients, media and other businesses. We can help train designated staff and provide direction in monitoring employee use of social media on the job. We’ll help you set standards and establish best practices for your business [...]

You Don’t Have to Like Social Media to Use It

Internet Marketing

Facebook is reporting that it has 900 million Facebook users as of April 2012. Business owners should join Facebook and realize that this prospective client base is viable. Facebook is so easy to use and setup a business page that it’s ridiculous not to take an hour or less to do so. It’s free, it’s [...]

New Intern at The Marketing Square

Internet Marketing

Hi, I’m Elena Zerger and I’m an intern at The Marketing Square and I work on Facebook and Twitter interaction, blog posts, as well as do some client research for website pages to help clients get attention. This is a new experience for me as my background is actually in dance. I have been taking [...]

Social Media Helps Website Traffic and Search

Internet Marketing

Social media is good for website business because it reaches audiences you may never reach, supports website traffic and your business profile on search engines. It’s easy to use and only takes a few minutes a day to post. Social Media each provide a public location where you can post your business profile for free. [...]

5 Minutes for 1 Post to 5 Social Media

Internet Marketing

Everyone has five minutes to do one post to five social media per day. Which five you choose are up to you. We like Google+, Facebook, Twitter, LinkedIN, and Tumblr for ease of use and popularity. 1. Find an article or video that caught YOUR attention 2. Write a clever headline that teases the story [...]

If You Can’t Say Something Nice Say Something Else

Public Relations

Whole Foods was blasted in a public rant by a less than pleased former employee last week. It happens and with the range of media soap boxes available to everyone with an opinion, companies should expect this. What should a company do when a public relations nightmare occurs. Do you ignore the problem or respond [...]

Visitors Test Websites Daily

Internet Marketing

First impressions last forever. Your website had better speak to your target audience and in the right way or another website will. Your website should tell visitors everything they need to know in one click. Test 1: Image When clients visit your website the first thing they check is appearance and image. Is your business [...]

Guarantee Event Attendance Rain or Shine

Events

Businesses live or die on event attendance so don’t let rain, cold or heat blow the day. Weather is a part of any event so plan, plan, plan for ALL temperatures and weather. Advertise your destination reward for coming out in the weather AND a great deal in your pre-event promotions. Attendees will consider getting [...]

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