Vetting Your Writer

Before hiring someone to write content for your website, get their credentials: i.e., current and past clients, awards, portfolio, published work, publications that paid for writing services. Facebook, Twitter, Personal Blogs Don’t Count Everyone can write comments on Facebook. That doesn’t count as writing professionally. Posting comments on New York Times articles doesn’t qualify. Tweeting…

Social Media Icons Can Increase Traffic

If I add a Facebook icon on my website, and Twitter, LinkedIN and YouTube, will it help the traffic? Yes the social media traffic will increase and you’ll want those icons on your website probably because you know it’s another way to engage with new clients. Maybe someone likes your post and wants to share it with others on…