Planning drives revenue and identifies business opportunities through a big picture look at target, activities, timing, budget, and tactics for successful online and offline marketing
I’m Rebekah Brown, the CEO of The Marketing Square website and advertising agency in Winter Park, Florida.
I’m a journalist, Fortune 500 advertising veteran, and SEO content expert driven by research and planning.
I am complemented by an exceptional team — Oscar, Daniel, Jon, Franklyn, Maggie, Joy, Judy, Ricardo, Toya, and Olivia – that brings ideas and tactics to our clients.
First, We Create a Marketing Plan
The first thing we do for a new client is create a one- to three-year marketing plan.
Our marketing plans includes research and strategy, financial goals, and clear next steps to grow the business.
Next, We Identify Opportunities
Second, we identify opportunities where your business CAN compete online and offline.
(And no, it’s not against the super firms and national businesses with multimillion dollar marketing budgets.)
Windows of opportunity are found during the creation of marketing plans where ideas, data, information and research are brought together by client and marketing team.
Third, How Will You Handle New Business
Third, we work with clients in deciding how you and or your team will handle the new business that The Marketing Square brings to your company.
You might use law-firm-specific programs Clio or Practice Panther.
Or, if you’re a business owner, you may use HubSpot, or Microsoft Dynamics 365. Whichever CRM program is used, we’ll work within it, or, can support integration.
Who We Work With
We work with all practice areas and have expertise in selling services, products, and brands with B2B and/or B2C audiences.
We work with startups, and, 20-year law firms, generational firms handing off from father to son, or, mother to daughter. New or existing partnerships, solo practitioners, Law Firm founders and CEOs, answerer of all phones, emails, texts, and chats.
We like working with any client in business long enough to know that they need marketing that is proven to get new clients through the door to pay or sign a contract, or both.
The Marketing Square has been delivering clients, cases, and contracts to solo and small law firms and businesses since 2010.
