Website marketing firms use confusing terms, complex language. Hire someone you trust so that they’re not going to take advantage of you. They should be able to explain in clear terms whether you can earn more money by investing in a website.
Look for an online marketing expert as you would a legal, medical or accountant expert. Check references. Call clients to find out if they earned money working with the website firm. Hire someone with experience in your category. Marketing experts are a dime a dozen: choose wisely.
Medical practices and law firms that need new clients always ask: how much should you invest in a website? The answer should be financial and mathematical and include strategy, timeframes and target. Before spending money on any website, FIRST, invest in a marketing plan that includes market research. Determine ROI in a website that best represents the business built by professionals to advertise your business. In the end, you’ll get ROI on a website built by a company with proven success from other clients in your industry.
Here’s what every website owner should know: All website owners who expect their website to get lots of traffic and show up at the top of Google quickly should adjust expectations. Here’s why: No. of Websites as of January 11, 2016: There were nearly 1 billion websites online: 976,383, 510 24 hours later, Jan. 12., the…
(This is a re-post from a question asked on Sept. 17, 2010. Some things never change.) Question: How can my website beat Google? Answer: There is no magic Google wand or formula. You need coding, content and building websites according to Google standards to become Google-worthy. If your website is Google-worthy it’s coming up in search results. You’re getting phone calls.…
If you’re making big changes to your website is the New Year the best time to build or rebuild? The answer will vary by business. But in general you can’t compete with solid, trusted, content-filled existing websites particularly in competitive categories. You Can’t Compete The answer is no if you’re launching a new law firm…
Dear Website Whisperer: We don’t have someone to update our website. Our web guy moved. We just need a couple updates a month. What can we do? Can you do this or do we need to have a transfer to your server? — Web Guy Gone, San Francisco Dear Gone: We’ll be your website whisperer.…
Dear Website Whisperer: PC vs. Mac PC Costs Outweigh Easy UseHow do I keep computers, viruses and lost data from costing me time and money? I just repaired my 2015 Dell computer instead of buying a new one to save money. It had crashed and I thought I would lose all my information but I took…
The Marketing Square is a website design and advertising agency. We build, manage and get websites to the top of Google for busy doctors and lawyers. We tell our clients that it’s about 180 days to ROI on SEO meaning you’ll be getting phone calls regularly after the first six months. ROI on SEO That…
Who should manage your website? Choose your website agency carefully. Your expert should know how to code, format and post original content. But what you need to know is whether they have a track record in generating five to six figures monthly with the SEO and SEM they provide you. Are you looking for clients…