Marketing Square clients receive one- to three-year marketing plans created with client goals, strategies, business growth objectives, tactics, and timelines.
Planning is the center of all marketing activity and drives content used to advertise the law firm brand.
Strategy determines messaging in content in copy, in video, and imagery shown in photos, design, and graphics.
A marketing plan takes the mystery out of what’s written about your company, which audiences content should target, and which advertising efforts online and offline should be used.
Without a marketing plan you’re throwing activities into the mix hoping they’ll work for your company.